„Retail Bank Loyalty Programs: Key Challenges and Opportunities“ now available at Fast Market Research
Loyalty programs have emerged as one of the key marketing tools in the global retail banking industry. Retail banks offer a number of loyalty programs in developed economies, however many of these are commoditized. This has compelled banks to introduce innovative programs in order to remain both competitive and profitable.
Scope
* This report provides an overview of retail bank loyalty programs* It examines key drivers and regulatory trends* It looks at operational challenges and opportunities
Reasons to Get this Report
* Understand the dynamics of the retail bank loyalty programs landscape across the key markets worldwide* Assess the current and future opportunities of loyalty programs in the retail banking industry
Full Report Details at- http://www.fastmr.com/prod/755366_retail_bank_loyalty_programs_key_challenges_and.aspx
Report Table of Contents:
1 Executive Summary2 Introduction to Retail Bank Loyalty Programs2.1 Loyalty Programs Snapshot2.2 Key Drivers of Loyalty Programs2.3 Regulatory Trends and Challenges3 Key Operational Challenges and Opportunities3.1 Loyalty Program Design and Operational Frameworks3.2 Multi-Channel Banking Experience3.3 Localization and Product Differentiation3.4 Merchant-Funded Loyalty Programs4 Appendix4.1 Methodology4.1 Contact Us4.2 About Timetric4.3 Disclaimer
List of Figures
Figure 1: Total Card Spending in Developed Economies (US$ Billion), 2008-2012Figure 2: Total Card Spending in Emerging Economies (US$ Billion), 2008-2012Figure 3: Key Growth Drivers of Loyalty ProgramsFigure 4: Regulatory Trends and Developments in Retail Banking Loyalty ProgramsFigure 5: Operational Challenges and Opportunities in Loyalty ProgramsFigure 6: Snapshot of Changing Consumer PreferencesFigure 7: Loyal Program Framework in Multichannel BankingFigure 8: Loyalty Program Design by Customer SegmentFigure 9: Merchant-Funded Loyalty Program Adoption by CountryFigure 10: The Merchant-Funded Loyalty Program Value Chain and the Role of the Service Provider
About Timetric
Timetric is an independent economic and business research firm providing critical intelligence on emerging economies and key global industries. They provide detailed economic and sector intelligence, business insights and authoritative, independent commentary. View more research from Timetric at http://www.fastmr.com/catalog/publishers.aspx?pubid=1037
About Fast Market Research
Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world’s top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.
For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.
(PR-Inside.com)
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